Thursday, 3 March 2016

Poster Construction

To construct the poster we used Adobe Photoshop, using the ideas from the plan before, here is the process we went through:

First we went out and took some pictures that we thought would look good on an indie rock poster, following there conventions. Then on photoshop we set up an A4 canvas size and uploaded these images.

In this picture we are changing the size of the image so that it fits on the pre set canvas. We did this for all the pictures we took as we knew where we wanted them on the page.
Then we cropped the images and turned them black and white, linking to the music video, again doing this to the rest of the images that will be placed on the poster.
Aligning the images to where we wanted them to be place. We have chosen to have it like this as it is quirky and simplistic, also it shows him on his own as the only people next to him are himself. Placing them either side of him, signifies an almost angel and devil approach. This shows the two paths he could have gone down, the good and bad. Also having them turned away from him highlights his isolation. Alternatively, having himself turned three ways also takes the affect of looking like a "Mug Shot" from an arrest. As the character has stooped this low to deal with drugs and also the fact that the quirky idea about arrest for the album cover fits in with the idea rock conventions.
Then we discussed how we could make his lack of identity present, or the fact that he wants to hide behind something. This is how we came up with the simple black box hiding his eyes. The eyes were significant in our music video and so be hiding them here we are again making them significant. But also obstructing the direct gaze to the audience as he is isolated from the rest of the world.
Next we had to decide where we wanted the title, going across the non existent direct gaze seemed like the perfect place as his identity is B O C A, and selling B O C A to the audience through the covering of the main characters eyes seems perfect. This way they can relate to the band name as it is obstructing the direct gaze to the audience so will be the first thing seen or noticed.
Furthermore we decided where we should add the album name "Eclipse", we thought it should go below the band name as this is the most unique selling point, however its should also stand out and be central still. We are going to make sure that the font used is the same across the digipak and the poster, linking them.
We kept the wall in the picture behind the main character as it signifies him blocking himself in away from the rest of the world.

After that to make it have more of a poster advert feel we added a puff, and to highlight/ link to the name of the album "Eclipse" we made it a black circle and put a white moon-like glow around it. The text inside will state that an exclusive version of the digipak will be released, this being our deleted scenes version.

1 comment:

  1. Some nice screenshots here to demonstrate the process of constructing the magazine advert.

    ReplyDelete